iPhone with social media apps

I hate math. But I love numbers.

The list of social media networks 2021 is huge. From text to photo, from video to audio, every aspect of online communication is covered. To not get lost within this net of social media services, it’s important to remind ourselves that we don’t have to be on every social media platform available to us. Pick and choose wisely!

With that in mind, here’s a list of the most popular social media networks by monthly active users in 2021 worldwide. Only two countries are represented in this list. The oldest network launched in 2003 while the youngest is from 2016. Can you name all 15, the top 10, or the top 5? Take a guess!

The top social media networks 2021

The list is structured as follows: Below the name, you’ll find the number of monthly active users first, then the launch date of the social platform, and finally the country the company behind the network resides in.

Excluded from this list are VoIP and messaging apps like WhatsApp, Viber, or iMessage. Included are all apps that provide a social networking component with public sharing options for text, video, photo, and/or audio.

1. Facebook

2.8 billion | launched 2004 | USA

2. YouTube

2 billion | launched 2005 | USA

3. WeChat

2 billion | launched 2011 | China

4. Instagram

1 billion | launched 2010 | USA

5. TikTok

689 million | launched 2016 | China

6. Weibo

550 million | launched 2009 | China

7. Qzone

517 million | launched 2005 | China

8. Pinterest

459 million | launched 2009 | USA

9. Snapchat

433 million | launched 2011 | USA

10. Reddit

430 million | launched 2005 | USA

11. Douyin (Chinese TikTok)

400 million | launched 2016 | China

12. Kuaishou

400 million | launched 2011 | China

13. Twitter

330 million | launched 2006 | USA

14. Tieba

300 million | launched 2003 | China

15. LinkedIn

250 million | launched 2003 | USA

Closing

Some of the numbers surprised me. I had Twitter higher on this list and Pinterest lower. But this is how the social media landscape looks like in 2021. Are you surprised? Which network do you actually use?

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